Seven Years after making its debut in India, Chandon, LVMH’s sparkling-wine Maison, has launched a refreshed brand identity, for the first time since its inception.
The beautifully updated packaging is equally as exquisite as the liquid within. With a fresh core label design, Chandon’s new identity boldly reinforces the brand’s unparalleled quality and consistent craftsmanship.
The mark also celebrates the brand’s premium position as the world’s largest sparkling wine estate with 1,400 hectares solely dedicated to growing grape varieties dedicated to bubbles.
The new visual identity, with its iconic seven-point ‘star’, is representative of Chandon’s six globally renowned wineries across Argentina, Brazil, California, Australia, China and India.
“The launch of our new brand identity heralds a new era at Chandon that is a direct reflection of the values we defend and protect: courage. collaboration and inspiration, says Sibylle Scherer, Global President of Chandon
Founded in 2014, Chandon India has its roots in Nashik, Maharashtra. Rated points by the famous wine magazine, Decanter, Chandon Rosé was also elected “Best Indian Sparkling Wine at The Champagne & Sparkling Wine World Championships 2020 held in London last November.